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July 28, 2015

Artist Spotlight :: Meet Jordan!

31 Bits + Artist Jordan Sondler

For the latest Bitsies Collection, we decided to do something new. We dreamed up a fictional little girl named Lola (who traveled to Uganda), and centered the campaign around her! While she was in Uganda, Lola made new friends, went on adventures, and learned the importance of purchasing products that make a difference. We wondered how we were going to effectively share Lola’s story in a imaginative, playful, and fun way… That’s where our girl Jordan Sondler comes in.

Jordan is an AMAZINGLY talented illustrator, and the mastermind behind bringing Lola’s trip to life!

The 31 Bits Bitsies Colleciton

Not only do we think Jordan is incredibly talented, we also really think she’s incredibly cool. We think you will too – especially after this Q&A!

1. Have you always wanted to be an illustrator?

Yes—but I didn’t really know it! I declared myself an illustration major in college at the recommendation of my high school art teacher. Honestly I didn’t have a clue what that meant, but surprisingly I saw it through and now I can’t imagine doing anything else for a living!

2. What’s your favorite thing about what you do?

I love the opportunities I have been presented with and the people I have met because of my job. I am able to connect and collaborate with creative rock stars in my field, and I don’t take this for granted!

3. Hobbies besides illustrating?

I am an avid cook and I love to throw parties! I think those two things go hand in hand.

4. What motivates you?

Knowing that I can wake up every morning and make a living from illustration is incredible motivation. I look forward to emails from new clients and spending my afternoons playing around with ink.

5. Why did you want to work with 31 Bits?

31 Bits has a great story behind it, and the ladies who make up the brand are really creative! When 31 Bits approached me to collaborate, I was excited by the idea of drawing on top of photos to create a story for Lola, a little girl on an adventure in Uganda. It was a really fun process!  

6. Any fun summer plans?

I have spent a lot of the summer by the beach, but I am most excited for a trip to San Francisco at the end of the season. It will be my first time in the City by the Bay!

The 31 Bits Bitsies CollectionShop the new Bitsies Collection NOW!